Food Trends in 2024

As we stride into 2024, the culinary landscape continues to evolve, reflecting changing tastes, lifestyles, and global influences. Among the myriad of trends making waves in the food world, two standout stars are hot sauce and sharing platters.

Hot Sauce Sensation

The hot sauce hype has been simmering for years, but in 2024, it’s reached a boiling point. Retailers across the board are reporting a staggering increase in demand, with sales soaring to unprecedented heights. Waitrose, a renowned UK supermarket chain, notes a remarkable 55% surge in hot sauce sales, while independent specialist retailer Hop Burns & Black reports an even more astonishing 94% rise.

What’s fuelling this sudden surge? The answer lies in the diverse ways hot sauce is being embraced by consumers. No longer confined to the realms of spicy food enthusiasts, hot sauce has become a staple in home kitchens, offering a quick flavour boost to a wide array of dishes. From drizzling over tacos to spicing up burgers, hot sauce adds a punch of heat and complexity that tantalizes the taste buds.

The growing interest in world cuisine has also played a pivotal role in driving the hot sauce craze. As consumers become more adventurous in their culinary explorations, they’re eager to sample flavours from around the globe. Hot sauce, with its diverse range of heat levels, ingredients, and flavour profiles, provides the perfect opportunity to embark on a flavour-filled journey.

However, perhaps the most influential factor contributing to the hot sauce frenzy is the cultural phenomenon known as Hot Ones. This YouTube show, which features celebrities facing off against increasingly spicy chicken wings, has captured the imaginations of viewers worldwide. The thrill of watching personalities endure heat-induced challenges has inspired fans to recreate the experience at home, leading to a surge in demand for the specific sauces featured on the show.

In 2024, hot sauce isn’t just a condiment; it’s a cultural sensation, a flavourful journey, and a culinary adventure waiting to unfold.

Check out our Hot n Spicy range for inspiration on tantalising your customers!

The Rise of Sharing Platters

Alongside the hot sauce revolution, another trend that’s taking the dining scene by storm is the emergence of sharing platters. Gone are the days of individual meals; in 2024, communal dining takes centre stage as friends, families, and food lovers come together to indulge in shared culinary experiences.

The concept of sharing platters taps into our innate desire for connection, community, and conviviality. It’s more than just a meal; it’s a social occasion, an opportunity to bond over a bounty of delectable dishes. From mezze spreads to football feasts, sharing platters offer a feast for the senses, inviting diners to savour an array of flavours, textures, and tastes.

But the appeal of sharing platters extends beyond the social aspect. In an era where choice and variety reign supreme, shared dining allows for greater exploration and experimentation. Diners can sample a diverse selection of dishes without committing to a single entrée, satisfying their curiosity and culinary cravings in one fell swoop.

Moreover, sharing platters cater to the growing demand for flexibility and customisation in dining experiences. With options to suit every dietary preference and palate, shared dining ensures that everyone at the table finds something to delight their tastebuds.

In 2024, sharing isn’t just caring—it’s dining done right. So gather customers, pass the platters, and embark on a culinary journey that celebrates food, friendship, and the joy of sharing.

As we navigate the ever-changing landscape of the food world, one thing remains clear: hot sauce and sharing platters are not just passing fads—they’re culinary cornerstones that are here to stay. So embrace the heat, savour the flavours, and share the love. Here’s to a deliciously adventurous 2024!

Check out our Buffet range to see how you can easily achieve your sharing platter offerings.

Riverside Foods is a leading UK supplier of high-quality halal frozen chicken and turkey products. For more details about our Christmas range, please phone +44 (0) 1691 839288 or complete our contact form.

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